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Grand total announcement: Ready for Anything appeal

Richard Miller's picture Posted by Richard MillerActionAid UK Executive Director
 

ActionAid's launched its Ready for Anything appeal to help people in poor countries to prepare for disaster. As the appeal total tops £2.7 million, Executive Director of ActionAid UK Richard Miller offers his thanks.

I have the great pleasure today of announcing that the Ready for Anything appeal has raised a massive £1,361,149 from individuals across the UK which is nearly triple our original target.
 
Between 4 February and 3 May every donation made by members of the UK public to ActionAid’s Ready for Anything appeal was doubled by the UK government as part of its AidMatch scheme. Which means that we have received a total of £2,722,298.
 
We are delighted by the amazing success of Ready for Anything – even in times of austerity, people across the UK have been outstandingly generous, and with the support of the UK government we will be able to help twice as many people with the money raised.

Mukta and her mother ShofikunThe Ready for Anything appeal will help girls like Mukta and her mother ShofikunThroughout the appeal we have shared stories like that of Mukta, a nine-year-old girl who lives in the Sunamganj district – one of the poorest parts of Bangladesh, and one of the worst affected by flooding. The area is a flat plain and can flood in minutes, as water comes rushing down the nearby mountains into the valley and into homes like Mukta’s, bringing devastation to thousands of families. The last time the floods came, Mukta and her parents were among 600,000 people who had to leave their homes and run as fast as they could to a place of safety on higher ground – in their case, a college building, where they could shelter until it was safe to go back.
 
With the help now from the UK public and the UK government, ActionAid can help families like Mukta’s stay alive and be ready. The better prepared they are, the better their chance of survival.
 
On behalf of ActionAid I would like to thank everyone who donated to the appeal, which has been one of our most successful fundraising campaigns of recent years.

Photo: Nicolas Axelrod/ActionAid

Out of the rubble: how your gift is saving lives after the Bangladesh building collapse

Erin Lawson's picture Posted by Erin LawsonReady for Anything Project Manager
 

After 13 weeks, the Ready for Anything appeal has finally come to an end. Between 4 February and 3 May the UK government were matching our funds raised to the appeal pound for pound. And I can very proudly say that the UK public were very generous with their support for this appeal, doing everything from jumping out of planes, shaking buckets in the rain, donating pocket money or donating large cash sums. 

Disaster preparedness can stop disasters becoming tragedies

But even better than all the money coming in for the appeal for me was learning about our disaster preparedness work. I know I have said it before but learning how simple things can prevent disasters becoming tragedies has been a big eye opener for me. These are simple things like teaching people how to swim, to farm ducks instead of chickens so that they can survive in flooding, to place a schoolbag over a child¹s head in an earthquake - or learning first aid skills and emergency techniques. 

We have all been reading in the papers recently about the eight-story building that collapsed in the outskirts of Dhaka, Bangladesh where over 1,000 people were killed. For this disaster ActionAid had a pool of 200 volunteers trained in building collapse rescue. They have been working in collaboration with the fire service and civil defence to support the rescue operation. Although many lives were lost, the value of preparedness work can be seen here: lives were saved as a result of this work. 

People sometimes forget the importance of training and education, but this has been what Ready for Anything appeal has been about: getting people ready. 

What happens next you might ask. We now confirm with the Department of International Development the exact figure to be matched by the UK government and then look at how we are going to spend the money in the places that need it the most - and decide on the work to be done to build resilience.   

A massive thank you to all of those who have supported the appeal and I look forward sharing the final sum raised shortly.

 

PHOTOS: Bangladesh building collapse

Camilla Lewis's picture Posted by Camilla LewisCommunity Fundraising Officer
 

Two weeks on from the building collapse in Savar, Bangladesh, bodies are still being recovered from the rubble. Some 1,038 workers have died and over 3,000 people are injured. This is one of the worst industrial accidents ever.

The devastation on the first day of the collapse of Rana Plaza

The building collapsed on 24 April at 9am. In the aftermath of the disaster rescue workers - including 200 ActionAid trained volunteers - managed to save 2,400 people from the rubble. Two weeks on there is no hope that survivors remain inside and the rescue operation has become a grim struggle to recover the bodies of the victims. 

Relatives at the front of Rana Plaza hold up photos of their missing family members

Family members continue to line the streets around the disaster, hoping for news of their loved ones and for the dignity of providing them with a proper burial. The number of people still missing is uncertain, but according to some sources it is as many as 1,000.

Scattered amidst the rubble are clothes made in the Rana Plaza building

Bangladesh earns nearly $20 billion a year from exports of the garment products, mainly to Europe and the USA. The Rana Plaza building housed five garment factories making clothing bound for major retailers around the world. Many of these factories supplied Western retailers and clothing brands, who are being globally criticised for putting heavy pressure on prices, resulting in bad pay and conditions for workers.

A young boy holds up a photo of his mother who was killed in the Rana Plaza collapse

ActionAid fundraisers Victoria Butler Cole and her sister-in-law Imogen set up a fundraising campaign called the T-Shirt Tax to do something to help. The T-Shirt Tax is designed to give something back to people in developing countries, people who often pay the price for affordable fashion.

Victoria and Imogen wearing their T-Shirt Tax T-Shirts

Imogen says: “We should be held accountable because we’ve been benefitting from the clothes produced at cheap prices in Bangladesh.”

If you’d like to fundraise in emergencies contact us at events@actionaid.org

>>Pay your T-Shirt Tax now and support ActionAid’s work in Bangladesh

 

Bangladesh building collapse: The T-shirt Tax Campaign

Leslie Sinoway's picture Posted by Leslie SinowaySenior PR Officer, ActionAid UK
 

Over 350 people have died, and many more were injured after the eight storied Rana Plaza Factory in Dhaka Bangladesh collapsed on the morning of 24 April.

 This horrific incident inspired Victoria Butler-Cole and her sister-in-law Imogen to launch a campaign to raise money for those affected which they are calling The T-shirt Tax.

Bangladesh building collapse

The building housed four garment factories, supplying British brands and over 300 shops with nearly 4,000 workers. The building had been declared unsafe by engineers, but the owner refused to close the factories. 

Vctoria said that she was prompted to set up a JustGiving page after reading press reports about the disaster and noticing that while there was plenty of criticism of the clothing companies, there was relatively little recognition of individual responsibility, even though we are the people who buy cheap clothes, knowing that they are manufactured in countries where protection for workers is significantly less than it is in the UK.  She felt that there was a real link to people in this country with the Bangladeshi workers which needed to be accepted, and turned into positive action.  She said:
 
“Shoppers should consider donating the difference between what they have paid for clothing in high street stores and what it would have cost them if it had been produced by workers benefiting from the standards of protection enjoyed in this country.”
 
ActionAid Bangladesh has 200 volunteers trained in building collapse rescue who are supporting the rescue operation. They are providing food, water, first aid supplies and emergency equipment and are assisting with medical support for those injured by the disaster. ActionAid Bangladesh will work with those affected to rebuild their lives.
 
Pay your T-shirt tax and support ActionAid’s work in Bangladesh with victims from this disaster, as well as supporting local communities to free themselves from poverty and prepare for future emergencies.

 

Let's raise our glasses: Call My Wine Bluff raises £163,000

Susan Alderson's picture Posted by Susan AldersonCelebrity Co-ordinator
 

Get the low-down on ActionAid's grandest annual event - Call My Wine Bluff.

 

Call My Wine Bluff host and panel

Nicholas Parson did an amazing job as the host, ensuring that the celebrity panellists kept their wits about them. Panellists were comedian Ed Byrne, actor and comedian Hugh Dennis, TV presenter Phillip Schofield and comedy actress Arabella Weir who all did a brilliant job of duping the wine-loving audience.  Hugh Dennis entertains the Call My Wine Bluff audienceThe room was packed and there was a great buzz as the auction commenced. Top auction lots on the night were the chance to take part in a community building project with ActionAid in Cambodia, which went for £12,000 each.  

Other exciting items included a Marc Chagall original lithograph, which went for £10,000, and a guitar signed by Sting for £3,500.

Call My Wine Bluff supporters

CALL MY WINE BLUFF has to date raised £787,000 to support children and communities who face poverty and injustice. Donations raised at last night's event will be matched pound for pound by the UK government for ActionAid’s Ready for Anything appeal.

Andrew Aitchison/ ActionAid

Celebrate your special day - and help the world's poorest people

Liz Grant's picture Posted by Liz GrantCommunity fundraising executive
 

Here at ActionAid, we're seeing a movement of people who want to give a gift that will last a lifetime.

These people are pledging their birthdays, weddings and anniversary celebrations to the world's poorest people by asking their friends and families to send a donation to ActionAid as their present. If you feel that you have everything that you need, would you join this movement of people by making a life-changing pledge?

Inspirational givers 

When eight-year-old Natalia told us that what she really wanted for her ninth birthday was for other little girls around the world to have enough food to eat, we promised her we would do everything we could to make her birthday wish come true.

For her birthday Natalia raised £1,000 for ActionAid - to help feed some of the world's poorest people. Her commitment to create a world free from hunger won her a place on the Independent on Sunday Happy List 2012. Now that is something worth celebrating!

Couples celebrating their wedding days are also increasingly choosing to make a difference for their celebration. Rob and Fiona pledged to support ActionAid for their intimate wedding in picturesque Castiglione del Lago, Italy. “We’d done the whole buying toasters and tea towels thing already,” says Rob, “so we decided to ask our guests to donate to charity. We came away with a good feeling, had an amazing day and managed to raise money for ActionAid.”

How your wedding can empower women

The support given by couples tying the knot is particularly relevant for the girls and women that ActionAid works with worldwide. Weddings aren’t always happy occasions for women and girls. Fourteen-year-old Sahanara married a businessman from Mumbai, which was a cover for an illegal trafficking operation that left her HIV positive.

ActionAid is empowering women such as Sahanara by helping them to escape from violent situations and return to education. We prioritise women’s rights because we believe that gender inequality is an injustice that must be addressed.

You can choose to support a specific project for your wedding day or other special occasion, and get the chance to hear directly from women like Sahanara. This year there are a range of projects to support: getting children back to school in Sierra Leone, supporting children working in brick kilns in Pakistan, helping communities get back on their feet after a natural disaster - or working with families to help them feed themselves in Lesotho.

Medical care in Sierre LeoneTraditional gift list £411: a luxury weekend for two - or the gift of life

Many people in Sierra Leone cannot afford medical care, so pregnancy is very risky and many mothers and babies die. Your gift could help train birth attendants in Sierra Leone, like Isatu, who help to deliver a precious new life safely. They ensure that the mother recovers and that the baby is immunized.

“The first birth I attended after training was triplets! I knew what to do and all three were born healthily.” Isatu Kargbo
Pledge to support mums and babies on your special day

How we can support you

If you choose to celebrate your wedding day with ActionAid, we will provide you with an A6 wedding gift card containing your online wedding gift list and a little more about the people who could benefit from the support of your wedding guests.

Our bespoke celebrations pack is suitable for a birthday, wedding or anniversary celebration. Inside your pack, a gift list will show how your money can make a difference to people living with poverty and injustice, through supporting ActionAid projects across the world. 

What your celebrations could do...

£25 could train a child in Afghanistan to become a tailor
£40 could provide a hand pump for a well in Sierra Leone, providing six people with clean water for life
£75 could provide 14 AIDS orphans in Malawi with nutritious porridge for one year – sometimes the only guaranteed food they receive
£125 could supply a whole class of students with all of their learning materials for one year in Ethiopia

> Pledge to share your celebration with those who need it most 

 

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