Celebrity wine lovers outsmart each other in aid of global poverty | ActionAid UK

Celebrity wine lovers outsmart each other in aid of global poverty

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Clive Anderson, Jo Brand, Charles Dance, Nicholas Owen and James Purefoy became the sharpest of wine buffs and wine bluffers last night at ActionAid's celebrity fundraising event, Call My Wine Bluff - the lively wine lover’s adaptation of the classic TV game show.

London’s five star St Pancras Renaissance Hotel, played host to an exclusive evening of wonderful wine, fabulous food and top-class celebrity entertainment. The stories verged from hilarious to absolutely unbelievable with many punters being completely fooled by tall tales.

An Epiphone Casino Vintage Sunburst guitar, signed by Noel Gallagher, sold for £9,500. Luxury holidays, celebrity wine tastings and many more experiences were also up for grabs.

Plus £32,350 was pledged towards building the third Millione school in Sierra Leone. This bespoke ActionAid project aims to raise a million pounds and build 20 primary schools for children – the project is the brainchild of Call My Wine Bluff creator Jerry Lockspeiser.

In this high-spirited take on the classic TV game-show, the four celebrity panellists, aimed to try to dupe guests and each other into believing a fictional story behind the wine being tasted.

Those who managed to snap up tickets to ActionAid’s Call My Wine Bluff had the chance to taste six wines all donated by exclusive wine merchant Laithwaites as well as enjoying a sumptuous 3 course meal.

The quick photo call in the hotel’s Hansom Hall provoked a certain frisson as the celebrities rubbed shoulders with guests and a great time was had by all. A total of £138,000 was raised in an unforgettable night of food, wine, and dupes, all to ensure ActionAid can continue its work fighting poverty around the world.