March to stop childhoods being washed away
On 29 November thousands of people marched across central London to demand bold action against climate change. Team ActionAid was there, supported by more than 300 people who marched in solidarity with the women and children hit hardest by climate change.
Why we marched
Floods, cyclones and storms in Bangladesh are getting bigger and coming faster, and children’s futures are at risk. Already, 50 children drown in Bangladesh each day. With climate change causing waters to rise, their vulnerability to drowning is at an all-time high.
In November, we ran rain-triggered adverts in Piccadilly Circus, to raise awareness and ask people to join us on the march. Watch the video to find out more.
At the march, we demanded that world leaders meeting in Paris for crucial talks on tackling climate change must put the most vulnerable first in any global deal. Help us protect childhoods from being washed away in floods.
"My girl cried: 'Please don't let go of me.' Moments later she was swept away."
Safia, 32, lost her 7-year-old daughter Rima when Cyclone Sidr hit Bangladesh in 2007. She found her little girl's body lying face down in a pothole. "She was wearing the same white t-shirt and blue trousers I had dressed her in the day she was swept away," Safia said. "I knew it was her straightaway."
Safia is now campaigning with a group of women to have stronger embankments and cyclone shelters built.
"Nothing can take away the sadness of losing a child. I don't want anyone else to lose their child.”
In the week before world leaders meet to make crucial decisions on the climate in Paris, we’ve launched the world’s first disruptive rain-activated advert, which will interrupt the Piccadilly Circus screen every time it starts to rain.